Your office is never complete without furniture items. So, you should not hold back from installing furniture items in the office. It is not enough to install just any furniture items, but you must make sure that you install the Read more
The recruitment advertising division of a Long Island advertising agency recently completed a survey of human resources managers from a Fortune 500 corporation based in New York. The sample included senior and mid-level human resources managers worldwide, and centered on Read more
“To connect to people at the deepest level, you need stories.” Rob McKee Stories are like viruses. They are ubiquitous – we all ‘get’ stories, no matter where we’re from. They are contagious – tell a story to someone, and Read more
BRAND & BUSINESS A brand can be a symbol, a specific colourful shape, a word or words or combination of all. A strong brand increases credibility, popularity & success for any business. Branding is often associated with name recognition. But Read more
Traditionally, a brand is thought to evoke, in the customer’s mind, a Certain personality, presence, and product or service performance. A brand may be defined as a ‘name, sign, symbol or design, or combination of these, intended to identify the Read more
